This red-hued architectural marvel, unveiled in early 2023, encapsulates the Swiss watchmaker’s near-century of legacy, merging its historical craftsmanship with an indomitable spirit of innovation.
The facility spans five floors across 5,500 square metres. At the heart is its workforce of dedicated professionals, each a custodian of the brand’s relentless pursuit of horological perfection – a fundamental principle being TUDOR’s commitment to delivering unparalleled value in its timepieces to customers.
A highlight at Watches & Wonders 2023, the TUDOR Black Bay Burgundy echoes the brand’s flagship design with its distinctive burgundy unidirectional bezel yet reinvents itself with a slimmer profile and ergonomic features.
Master Chronometer-certified by Federal Institute of Metrology (METAS), this model not only meets the rigours of precision but sets a new standard for TUDOR, boasting a robust resistance to magnetic fields and a 70-hour power reserve.
Its refined “T-fit” clasp, inspired by historical models, enhances wearability, while subtle design tweaks to the crown and dial amplify its vintage appeal without sacrificing modern performance.
The Tudor Black Bay Ceramic, as TUDOR’s inaugural model to attain Master Chronometer status in 2021, represents a bold step into technical mastery. It showcases a monolithic black ceramic case, embodying a sleek and stealthy aesthetic.
At the heart of it all
Conjoined to the TUDOR Manufacture is Kenissi, its movement production facility.
This physical and conceptual linkage highlights a symbiotic production process that ensures every TUDOR watch starts off with research and development and ends with final assembly under the same roof. Importantly, it is an unspoken guarantee that every watch is equipped with a movement of unparalleled precision.
Created in 2010, Kenissi is where TUDOR’s Manufacture Calibres are conceived and crafted.
Here, automated production technology and artisanal expertise coalesce, producing watches that not only epitomise durability and precision but also offer exceptional value.
TUDOR’s production philosophy eschews the accumulation of stock; instead, each watch is crafted with a specific wearer in mind, enhancing efficiency and the personal connection between the timepiece and its owner.
Pushing limits to achieve perfection
The stringent testing that each watch undergoes is a microcosm of TUDOR’s unwavering commitment to excellence.
With the doors of the TUDOR Manufacture now open, a new chapter in watchmaking has been revealed. In Le Locle, the fusion of heritage and innovation continues to beat at the heart of TUDOR’s timepieces, promising that every second is crafted with unparalleled horological prowess.
Visit the TUDOR Boutique at 18 Robinson Road to find the perfect festive gift. Kee Hing Hung’s dedicated and experienced sales advisors will be delighted to guide you in discovering your ideal TUDOR timepiece.
